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Elaine Liu, Vice President

Ms. Liu, an accomplished international marketing veteran in the financial services industry with extensive experience in distribution and agency management cofounded Western US Life in 2020. Previously Ms. Liu served as Vice President of Multicultural Markets at MassMutual. In addition, she served as Vice President and Chief Marketing Officer, Asian Markets at AIG and was instrumental in helping to build AIG Financial Network. With a robust background working with both Metlife and New York Life’s diverse and multi-cultural distribution teams, Ms. Liu was able to help these major insurance carriers penetrate these challenging markets and generated tremendous growth.

With a vigorous business schedule, Ms. Liu still finds time to give back to the industry & the global Asian community and serves on the board of directors as Vice President for the Chinese American Insurance Association (CAIA), and the national advisory board of the Asian Hall of Fame at Robert Chinn Foundation.